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Florian Hessel AST & Specialty Coffee Roaster

Hey, I’m Florian. To me, coffee is not rocket science. But there is a mighty amount of stuff to think of when doing specialty coffee ‘right’. My professional goal in life? Helping entrepreneurs take their coffee game to the next level. I have spent years and years drinking the best and the worst specialty coffees, experimenting with recipes, machines, water composition, roasts and brewing methods. Café owners and I must have filled thousands of hours talking on how all this coffee-nerding can be best implemented in their organisation. And I still feel I only know a tiny bit about coffee compared to what’s still out there to be discovered.

Coffee, and specialty coffee in particular, is a never-ending journey of new variables of extraction waiting to be explored, new trends in the way of brewing it and young and enthusiastic entrepreneurs stepping out of the crowd with fresh ideas on how to work with this product. 
My goal is to increase the quality of a served cup of coffee anywhere. In 2014, together with Onno van Zanten, I opened Stooker Specialty Coffee. I’m always hungry for more knowledge, so very lucky to be working in this industry - an amazing hobby-turned-into-profession.

More information

Mail Florian! florian@espressionals.com 

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